20032021-LSTC-01.qxd 3/20/2021 12:01 AM Page 1 c m y b TRIBUNE He’s cool Elli AvrRam got a chance to work with Aamir Khan in the song Har Funn Maula. She says the Bollywood superstar never made her feel intimidated. IANS CHANDIGARH | SATURDAY | 20 MARCH 2021 The sound of mus c ‘Can anyone help please?’ Aahana Kumra seeks Union Health Minister’s help for parents Actress Aahana Kumra on Friday sought the help of Union Health Minister Harsh Vardhan to get Covid19 vaccination certificates for her parents. Aahana tweeted saying her parents got vaccinated a few days ago but the record shows wrong time, and also she is unable to download the certificate. “My parents Mr. Sushil Kumar Kumra and Mrs. Suresh Balyan Kumra got vaccinated on 9th March 2021 at the @bkchospital at 10 53 am but the record shows the wrong time and the certificate doesn’t download. Can anyone help!?” tweeted the actress. Commenting on Aahana’s tweet, a user wrote: “Better to check again and ask the hospital to show the real data records. Maybe some misunderstanding happens. Ask the doctors too. @drharshvardhan please see this matter.” To this, Aahana replied tagging Union Health Minister Harsh Vardhan: “Yes we have been following up with the centre with no revert from their end. I’m sure this is happening with a lot of people! @drharshvardhan please help!” On the work front, Aahana recently concluded shooting for her upcoming film, Madhur Bhandarkar’s India Lockdown. The film also features Prateik Babbar, Sai Tamhankar, Shweta Basu Prasad and Prakash Belawadi in key roles. —IANS Streaming apps have narrowed the gap between singers and audiences & it’s a win-win situation Sheetal A S many independent artistes are able to produce content which they can relate to, owing to their success that has come from apps such as Spotify, Gaana, JioSaavn or SoundCloud etc, we talk to a famous few to understand how these new medium work, the pros and cons, and to learn how music streamers have made the world their local stage... LOGICAL HURDLES OUT Talking of digitialisation of music reminds us of the song Saareyan Da Rab Raakha from the band The Yellow Diary. The band members opine, “Digitalisation has empowered independent artistes to reach out to a larger audience all over the world. It has also helped artistes to monetise their art on different platforms. With digitalisation you can control what you want to release and not just cater to the THE YELLOW DIARY industry norms. With logistical hurdles out of the way, an artiste can now focus more on the craft.” The band consists of Rajan Batra, Himonshu Parikh , Stuart Dacosta, Vaibhav Pani and Sahil Shah. MUSIC IS SUPREME “It’s possible to collaborate ‘Truth shall prevail’ Florian Hurel breaks his silence on Hiyavi Saigal’s allegations Make-up and hairstyling artist Florian Hurel, who has worked with several Bollywood actors, including Priyanka Chopra, Deepika Padukone and Sara Ali Khan, recently made headlines for some wrong reasons. His ex-girlfriend Hiyavi Saigal accused him of sexual assault. Now, Florian has shared his side of the story on Instagarm. Florian wrote, “Truth is generally the best vindication against defamation. Of late, a lot of defamatory remarks have been made against me on social media (baseless allegations) to harm my reputation. I know there are a lot of people who want to take a piece of me, but ‘a dream does not become reality through magic; it takes sweat, determination and hard work’.” Coming from Dibakar Bannerjee’s stable, Sandeep Aur Pinky Faraar (SAPF) is no regular formula chase story. It’s different, just like Khosla Ka Ghosla or Oye Lucky! Lucky Oye! Whether this measures up to them would be an unfair comparison. Right as the titles roll, one knows it’s going to be a strange ride; just that it’s too slow to match up. Like it or not, when the film opens, whatever that has to happen has already transpired. We oscillate between the present and the past, and the film ends on what could be! The story of a Haryanavi ‘suspended’ cop Pinky (Arjun Kapoor), out on a ‘task’, ends up with banker Sandeep Kaur (Parineeti Chopra); together they beat death and must run to safety. But they are no Bunty aur Babli, mind you, out having fun; there is a sombre tone and a grave theme. SAPF is as much the story of Pinky and Sandy as much as the bickering old couple - Bijli wale babu and his wife (played by Ragubir Yadav and Neena Gupta). Class THE WAIT IS OVER But does it mean enough is being done? Campaigns to promote local artistes and independent music by streaming platforms through personalised playlists have helped, but is it sufficient? “The Indian music industry is still predominantly defined by Bollywood. The trend is slowly shifting but we have a long way to go. Also, the big labels such as Universal Music or Sony Music have now started venturing into independent music space, which is good but still much needs to be done,” says Kishan John, manager of the band When Chai WHEN CHAI MET TOAST Met Toast. The members explain how it works. “There’s always a middleman, for us it will be a distributor, which is OK Listen! or Believe Music. We give our music to them and they provide it to all the digital audio stores like Apple music, Saavn, Gaana, Spotify and others. For every stream, we get revenue.” MOHAMMED IRFAN, ARJUNA HARJAI & ROHAN SOLOMON NEW RELEASE divide, ruthless corporates beguiling innocent investors and office romance gone wrong are the other themes that play along. The cast impresses – Parineeti plays a cold banker on STILL A LONG WAY… “Earlier, we had to go through a record label, and it was just not possible for every artiste to get every track released through labels. Now, we can directly release music with the help of aggregators like OKListen!, CD Baby, TuneCore and get our music on all the digital platforms. The long wait for getting your music released is a thing of the past,” explains Azeem Ahmed Alvi, who plays the sitar in The Collective Projekt. BRIDGING THE GAP Not a runaway affair! Film: Sandeep Aur Pinky Faraar Director: Dibakar Banerjee Cast: Parineeti Chopra, Arjun Kapoor, Neena Gupta, Raghubir Yadav, Jaideep Ahlawat Rating: THE COLLECTIVE PROJEKT with anyone in the world without requiring their physical presence,” says composer, singer and entrepreneur Arjuna Harjai. He has sung for Bollywood movies but is equally successful in Some impressive performances and amazing cinematography are let down by the painfully slow pace of Sandeep Aur Pinky Faraar Mona your music. However, since streaming is cheap, it means that the artistes don’t make much money.” the run, trying to undo the wrongs of the Ponzi scheme she was part of. Pretty far from her earlier bubbly outings, hers is a sincere effort to portray guilt and loss. Arjun sure has grown in act, or probably we can safely credit both these performances to consummate director Dibakar. Neena GuptaRaghubir Yadav makes an endearing old couple. It’s the dialogues that strike a chord, though our protagonists barely speak. Music is on point. While the only song, Faraar, takes the story forward (and thank God for that), full marks for the background score. Right from the noisy trains crossing to the eerie quiet of the corporate boardroom dealing with crisis, the shift enhances the contrasts. The village Pithoragarh, Uttarakhand, right on the India-Nepal border comes alive – traditional costumes; innocent, sincere characters inhibiting the singing hills - courtesy cinematographer Anil Mehta. Anu Malik and Salman Khan (despite not being there) register a strong presence. On the downside, nothing much happens. The story unfolds painfully slowly. In one significant scene, as Kapoor dons a woman’s avatar, one almost fears it might be reduced to a farce, but the young actor carries the act with confidence. This one is one-time watch just for some powerful performances! firstname.lastname@example.org c m y b his independent career. He adds, “The digital boom in music has opened up the arena for upcoming artistes. With the help of the streaming apps, more emphasis is being given to the audio aspect of it. Earlier, songs were pushed mainly using a visual medium that focused more on the featuring artistes rather than the music. For a musician, it is important that the listeners connect with the basic DNA of the artiste, and dig- Big catch! Amitabh Bachchan roped in to play Rishi Kapoor’s role in The Intern Last year in January, Azure Entertainment and Warner Bros had announced that Deepika Padukone and Rishi Kapoor would headline the cast of the Hindi remake of the Hollywood film The Intern. However, post the demise of Rishi Kapoor, the film’s production was put on hold. Now, if reports are to be believed, the film will soon be back on track and Amitabh Bachchan will be playing Rishi Kapoor’s role. A source says, “The makers of The Intern remake have now locked Amitabh Bachchan for the project.” italisation is helping us.” CAMPAIGNS AND CDS Delhi and New York-based Rohan Solomon, a popular singer, songwriter, composer and audio engineer, thinks streaming apps have been a game-changing tool. He adds, “Getting my tracks on key playlists that have a lot of followers has helped me. I have received multiple DMs on Instagram saying that they came across my music on Spotify. Building a good relationship with key playlist curators/owners is a great way to promote With 82.7K followers on Instagram and 39.6K subscribers on YouTube, playback singer Mohammed Irfan’s melodious voice keeps the listeners hooked. He says, “Digital platforms have narrowed the gap between the artistes and their audiences. It’s a big and welcoming change.”
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